Apple unveils "the new iPad"

Today's Slaw post: Yes, "The new iPad", not the iPad 3, or the iPad HD, and no doubt millions of people will rush to buy one. In Q4, Apple sold 15.4 million ipads - which is more than any PC manufacturer sold of theirPC lines.

I upgraded to a Google Galaxy Nexus phone a few weeks ago - and for a short time actually had cutting edge tech for both smartphones and tablets. That is always going to be a short-lived experience.

The new iPad features a higher resolution display, quad-core processor, better camera and HD 1080P video recording (like the iPhone 4s). Has 4G LTE - including on Rogers, Bell and Telus - and apparently retains the same battery life. It has some voice support, but not Siri (not Siri??).

They have upgraded and added features to apps like Garageband, iMovie, and iPhoto.

So improved - but not such an improvement that people will be compelled to upgrade (other than fanboys). Pre-orders start today, with shipping March 16.

They will continue to sell the iPad 2 at a lower price.

For now there is no doubt that Apple is the market leader that dominates and defines the tablet space. But don't count the competition out yet, particularly Android and Microsoft Windows 8 based tablets. These might cure the most frustrating thing in my view about the iPad, which is its insistence on controlling file management in its own way.